Horizon Fintex

Jan 7

8 min read

NFT trading on Ethereum heading into 2022

Ethereum’s growth, NFT platform traction and where Upstream fits in

First, who is winning?

According to Chainalysis’s 2021 NFT Market Report, a mere 20% of user addresses on OpenSea account for 80% of secondary NFT sales, while just 5% of all addresses account for 80% of profits made on secondary sales.⁴

Who is losing?

We’d argue that everyone not in the 20% contributing to most of the transactions or the 5% making profits are the ones losing out on the potential benefits that NFTs offer.

Chainalysis NFT Market Report 2021

Where are we heading to create a fairer and more accessible NFT market?

Hollywood, athletes, musicians, major auction houses and brands are flooding into the space to claim their stake in NFTs. These famous names are introducing an entirely new fan base to blockchain and digital merchandise.

Upstream as the next generation NFT marketplace

Upstream supports the everyday fans and prominent sellers who want to transact in a fair, secure, and affordable NFT ecosystem. Upstream offers a secure one-stop-shop for creating and selling authenticated NFTs to a global fan-investor community.

Few key differentiators:

  • Upstream operates a layer-2 Ethereum rollup blockchain and is an “industry standard” ERC-721 NFT platform featuring no gas fees for users.
  • Upstream supports accessible NFTs for all fans to participate in for as little as $10 using PayPal, Credit or Debit Card, US Dollars or the USDC cryptocurrency.
  • Upstream, a MERJ Exchange Market, is a fully regulated digital stock exchange which means our NFT market inherently meets US-securities and bank-secrecy laws as standard practice.
  • With many platforms, the responsibility falls on the buyer to ensure the NFT is truly from the seller. Because Upstream verifies identities, buyers and sellers are protected and assured that users are who they say they are.
  • Upstream creates a digital wallet for users directly within the app. We’re also a non-custodial marketplace, which means users hold and control their assets. All US Dollar accounts are also FDIC-insured up to $250,000.
  • Upstream only charges creators/sellers a $1 NFT auction fee, and only upon sale will sellers pay a 2% sales commission, constituting some of the lowest creator/seller fees in the NFT space. No account funding fee, no cryptocurrency deposit/withdrawal fees, no NFT bid fee, no NFT transfer fee for winning bids, and no ACH withdrawal fees to a U.S. bank.
  • Upstream is 100% carbon neutral with its own solar “field” for ETH mining.

About Upstream

Upstream, a MERJ Exchange Market, is a fully regulated global stock exchange for digital securities. Powered by Horizon’s proprietary matching engine technology, the exchange enables investors to trade shares in IPOs, crowdfunded companies, U.S. and international dual listed equities, SPACs and celebrity ventures directly from the app https://upstream.exchange/. Interested issuers can reach the team at hello@upstream.exchange.

About Horizon

Horizon is a fintech company that builds and powers global securities exchanges with an integrated suite of software for compliant issuance, management, and secondary trading of securities. Their in-house solutions combine Wall Street and Silicon Valley to power the next generation of securities offerings and trading in the U.S. and globally. Learn more at https://www.horizonfintex.com/.


1 Glassnode | 2 DappRadar | 3 Decrypt | 4 Chainalysis| 5 DappRadar | 6 DappRadar | 7 Investor Place


Upstream is a MERJ Exchange market. MERJ Exchange is a licensed Securities Exchange, an affiliate of the World Federation of Exchanges and full member of ANNA. MERJ supports global issuers of traditional and digital securities through the entire asset life cycle from issuance to trading, clearing, settlement and registry. It operates a fair and transparent marketplace in line with international best practice and principles of operations of financial markets. Upstream does not endorse or recommend any public or private securities bought or sold on its app. Upstream does not offer investment advice or recommendations of any kind. All brokerage services offered by Upstream are intended for self-directed clients who make their own investment decisions without aid or assistance from Upstream. All customers are subject to the rules and regulations of their jurisdiction. By accessing the site or app, you agreed to be bound by its terms of use and privacy policy. Company and security listings on Upstream are only suitable for investors who are familiar with and willing to accept the high risk associated with speculative investments, often in early and development stage companies. There can be no assurance the valuation of any particular company’s securities is accurate or in agreement with the market or industry comparative valuations. Investors must be able to afford market volatility and afford the loss of their investment. Companies listed on Upstream are subject to significant ongoing corporate obligations including, but not limited to disclosure, filings and notification requirements, as well compliance with applicable quantitative and qualitative listing standards.